Target Audience Questionnaire And Analysis

 The above images represents the results gained from my target audience questionnaire on their interests and what they would expect to see in a magazine which will attract them into consuming it.
I missed out question 4 because this was an open question, in which i got varied responses to, the question was "Who is your favourite artist/band?". I got a mixture of responses from Calvin Harris, One direction, Eminem and various others.


This preliminary task enabled me to draw out the interests of my intended target audience and to see what they would expect or like to read in a magazine if they were to purchase one. . This music magazine was mad then distributed to people in my college.

The first question I asked was about their age. This was a question I felt needed to be asked as it allowed me to first of identify  who the target audience is as well as giving me time to research what that age group was into to help my magazine. The results showed my target audience is between the ages of 18-21. This is one of the most vital information you need to know in order to attract the appropriate audience for your specific magazine.

The second question was also needed to let me know what type of genres the different age groups liked and it allowed me to assess what kind of genre I wanted to make my music magazine be based on. The majority of responses i received indicated that their genuine interests were in the hip-hop genre.

For my third question I asked what price ranges the audience would be willing to buy a music magazine for. This allowed me to formulate ideas of the value of my production.

For my fourth question, I asked who were their favourite artists. This allowed me to get a grasp of what genre these artists were and helped me in constructing the music magazine. This reinforced my idea of creating a hip-hop genre.

My fifth question helped me to understand how often the participants read a music magazine. The results helped me get a sense of how many readers read a certain amount of music magazines and so allowed me to plan how often I should distribute new editions/content in the magazine.

For my sixth question, I asked the participants what kind of colours they would like to see in a music magazine. The most common answers were the colours white, black and peach. This allowed to see what colours would be popular among the age group and therefore meaning that I should use these colours.

My seventh question was asked to see if there was a point of adding some kind of notice of competitions or something similar. The results show that the majority would participate in such competitions and so this may help boost readership.

My eighth question was to see what the participants views were of how often I should distribute the music magazine. This is to get an idea of how often i should distribute the magazine.